C.L.E.A.R. Campaign

No2 Rich Osborn - CEO / Founder - Equilibrium Markets

C.L.E.A.R. Season 1 Episode 2

Rich Osborn is founder and CEO of Equilibrium Markets, a tech based platform to revolutionise how our food supply chain operates. The platform creates efficient data transfer between the actors in the chain that offer a greater level of transparency and data gathering helping chains to be shorter and more efficient as well as connecting smaller farms and producers so they can access larger markets more easily.

We talk about his vision for the future of food and how correct labelling can bring greater knowledge to the consumer leading to better decision making and improvements in human and environmental health.